Proactive: November Edition

November 7, 2023

New managing director and some sound salary sacrifice for electric vehicle advice

Proactive: November Edition

Welcome to the November edition of Proactive, our monthly newsletter. Proactive is a round-up of some of the biggest stories coming out of Gofor HQ and general fleet management updates that will have an impact on our customers and their company vehicles.

Gofor appoints a new managing director

October saw the announcement of a significant milestone for the team here at Gofor with Iain Bennett appointed as our new MD.  Iain will bring fantastic operational, digital and growth experience to our business in a move that is accompanied by our previous MD, Graham Lesslie, taking on the new role of CEO, charged with driving forward our strategic vision.

It's an incredibly exciting time and you can read all about these changes in our news article.

New Gofor Managing Director, Iain Bennett

Make the most of salary sacrifice for electric vehicles

According to the latest research from the BVRLA, salary sacrifice is the fastest-growing car funding method in the UK, helping drivers across the UK to access brand new electric vehicles at significant savings.

It’s a fantastic benefit for employers too, giving a boost to staff retention, talent attraction, environmental strategy, and cost savings.

Our latest article offers tips to help launch, and make the most of your salary sacrifices for electric vehicles benefit.

Penderyn Distillery, makers of Welsh Whisky, and Gofor salary sacrifice client

Roc extend their Gofor partnership

We knew we could rely on Gofor, so extending our partnership and asking them to administer this new colleague benefit and help drive our environmental goals made perfect sense.

Claire Thompson, Fleet and Facilities Manager

Roc Technologies have been a Gofor fleet-managed partner since 2021 and recently extended their partnership to include their salary sacrifice for EV plans.

The employee onboarding process is well underway as we look forward to helping as many of the Roc team as possible to get started on their electric car journey.

Read about the partnership in our news section.

Polestar outside Roc HQ as part of their salary sacrifice fro EV launch day

Thanks for taking the time to read over our Proactive newsletter.

Keep an eye on and our LinkedIn page for all our latest news, and a big thank you to all our clients, drivers, and partners for their continued support.

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